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Wednesday, February 8

Nokia slices 4,000 jobs, moves device assembly work to Asia

Since Nokia's announcement in February to adopt Microsoft's windows phone as its primary mobile platform, Nokia has cut 10,500 jobs, but that's not related to what's happening here.
Nokia has decided to move its assembly plant to Asia, ending its manufacturing in 3 of its factories (Finland, Hungary and Mexico), though Nokia admits these factories wouldn't be entirely shut down but rather they will now focus on device customization (I don't know how many people you need for that) and they will serve the Europe and the Americas market.

I was surprised to hear Nokia was just making that decision to move to Asia for manufacturing, I mean, where have they been doing it? everyone else (Samsung, LG, HTC and even Apple) manufactures in Asia, it's better and like Nokia's executive vice president of markets, Niklas Savander said "Shifting device assembly to Asia is targeted at improving our time to market," this will definitely help Nokia release products more quickly into the market.
furthermore, it's cheaper on the long run, as Niklas clearly points out "By working more closely with our suppliers, we believe that we will be able to introduce innovations into the market more quickly and ultimately be more competitive.", this will ultimately lead to cheaper high end phones.

don't you think!?



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